Because I own and operate a number of successful writing-related Web sites I quite often receive e-mails from people asking questions like; “How did you get started online Shaun – what does one need to do to establish an online presence like your Writing Help Web sites?”
Well, I have thought a lot about this, and I’ve concluded one thing above all else — I am convinced that the “ability to write effectively for the Web” is the single most important skill that one needs to possess in order to create a successful online presence.
Let’s face it, the Internet is all about words. People use words to search for what they’re seeking online. When surfers arrive at their destination Web sites, they are exposed to many more words than images. The search engines are all based on words. It’s clear that words are what it’s all about online. In fact, a well-known truism used by Internet Marketers states, “It’s the words that sell, not the pictures”.
So, if you can master the relatively simple skill of writing effectively for online readers, you’ll be well on your way to success on the Net. And here’s the good news – the skill of online writing can be easily learned by just about anyone. That’s right!
